Social Media and Video Specialist
We’re seeking a full-time social media and video specialist to manage our social media and assist the marketing team with storytelling through engaging content across social and digital channels. This position requires a creative and imaginative storyteller who enjoys developing and producing timely content, including social videos, memes, gifs.
Responsibilities
- Create high quality content for social platforms like TikTok, Facebook, YouTube, Instagram and Twitter that tells our story, builds our brand and engages audiences
- Create, maintain and execute a strategically driven content calendar across all social media platforms and execute the day-to-day process of scheduling and posting
- Script, shoot, edit and execute day-to-day posting/publishing of social campaigns
- Assist marketing and creative teams to ensure brand consistency in copy through tone, voice, and assets
- Create ads for distribution for social channels
- Develop ideas for marketing strategies to attract users to the platform and social channels
- Edit content for all channels
- Engage with social media audiences to build brand awareness, generate leads, and increase online presence
- Collaborate with Marketing to implement social strategy across all social channels that align with the larger marketing calendar and brand strategy
- Real-time monitoring of social channels to identify strategic opportunities, provide insights to help guide creative teams, and flag potential
Requirements
- 3+ years in social media marketing
- Preferred degree in communications, journalism or digital communications
- Passion for creating high quality social media content for a variety of platforms
- Demonstrated experience developing social media campaigns and how to optimize/tailor video to various platforms
- Excellent written and verbal skills
- Working knowledge of basic production equipment including photo, video cameras, lighting and audio
- Proficient with Photoshop and Adobe Creative Suite
- Knowledge of Sprout Social and Hootsuite
- Must have a reliable vehicle and be willing to provide transportation to events within the Toledo area. (Mileage will be reimbursed at prevailing IRS rate for use of personally owned vehicle)
- Passionate about learning and having fun
Imagination Station’s mission is to serve our community by providing informal science education and fun in order to spark a passion for the sciences by combining interactive exhibits and educational programming.
Imagination Station, Pure Science, Pure Fun
All applicants must apply on-line at imaginationstationtoledo.org and submit a detail resume and outlining job history and experience. Additionally, applicants must provide samples of a social media campaign/posts to [email protected].
IMAGINATION STATION IS AN EQUAL OPPORTUNITY EMPLOYER